This clip serves two purposes.
1) It convinces me that companies want e-learning production skills in house. Only the exceptional project, because of its scale and desired impact, will go to specialists with superior craft and technical skills. Everything else will be in house.
Of the 135 training videos that I’ve produced or directed I believe that all the magazine programme from employees/stakeholders, probably those for shareholders too, as well as most ‘how to’ training can be done in house.
This leaves the ‘wow’ factor impactful, persuasive, big budget, commercial and conference opener to the external supplier or the corporate or government department with deep pockets.
2) This clip also convinces me the the OU needs to update H807 ‘Innovations in E-learning.’ If the material being viewed doesn’t demonstrate what is currently possibly it can hardly claim to be illustrating anything innovative.